The Future is Now

Remember when the year 2010 seemed so futuristic? Here it is now, just one month away, and things don’t seem ultramodern. I suppose if you go back in time to 1984 when the movie 2010 was released, some things have changed quite a bit.

Take music for instance. CD’s came out in the 80’s and now they’ve gone the way of cassette tapes. Remember when the 8-track was old-school?

One’s perspective never ceases to amaze me. The other day my two-year-old daughter saw an old phone and wondered aloud, “What’s that string?” She was referring to the phone cord, yet another relic that her generation won’t understand.

Over the last few months I’ve paid close attention to the reaction I get from people when I tell them I’m starting a new business. More often than not, their look of surprise was followed by a comment like, “Wow, that’s brave.”

From my perspective, the decision to start a business was not one motivated by bravery. Instead my motivation comes from my desire to work for myself rather than someone else. I suppose that could also be construed as being stubborn, but like to think of it as a strong sense commitment.

I assume the bravery comments reflect the current state of our economy. Starting a business in the face of such adversity must seem courageous. Regardless of the economy, starting a business takes a level of courage that most people don’t possess.

Moreover, it takes commitment to succeed. Time, money, and enthusiasm are easily exhausted. It’s the strong sense of commitment that gives one the strength of character to not give up. Then again, maybe I’m just stubborn.

Until next week,
Matthew Anderson, President
Milestone Marketing Associates, Inc.
P.S. Invitations for our Grand Opening Celebration on New Year’s Eve were mailed last week. Please don’t forget to RSVP by December 17th.